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Feline Pine, the healthy, all natural cat litter.
Nature’s Earth has recently become aware of a serious health threat to sea otters living off the coast of California, caused by improper disposal of cat waste. As a company rooted in the mission of cat health and environmental responsibility, we feel we need to help educate the public.
Most domestic cats carry a parasite called Toxoplasmosis Gondii (TG). Traditionally, TG has only been a concern for pregnant women handling the litter box. TG has no effect on other family members, including cats, dogs or other pets. However, research has found that TG is making its way to our oceans by way of toilets and storm drains.

TG can survive the sewage treatment process and flow freely into the ocean along with otherwise clean treated water. Shockingly, TG is to blame for nearly 20% of all sea otter deaths today. The State of California has already passed a law requiring citizens to properly dispose of cat feces in the trash, with hefty fines for non-compliance. Pressure is being applied to other coastal communities, both east and west, to do the same.
While Feline Pine and other alternative cat litter varieties are flushable, and while that aspect may seem convenient to cat owners, we at Nature’s Earth strongly urge our customers to dispose of their cat’s feces in the garbage—especially if you live in a coastal community.
We believe that our customers deserve the facts about TG. Currently, we are in the process of changing all of our packaging to include this new warning. By making this one small adjustment to our cat-care routines, we can help save the lives of innocent marine life and preserve this environment we all enjoy.

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ZZ123

Wow. I did not know that a simple disposal not done correctly could cause such damage. . .Thank you for sharing this!